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BAD GALS! VOL.1

September 2018

This project marks a significant turning point in Gretel’s practice; hesitant to delve into the world of digital work and printing, it seemed like the most natural and logical development from her previous  projects. The expressive and dynamic sketches of thick-set heroins finally left the sketch book and landed on the back of some oversized teeshirts. The inspiration behind the teeshirt line was simply the desire to create something that represented Gretel’s work that could be introduced to every-day life. For Gretel, the teeshirts are like a mobile painting; able to reach  much wider audience, potentially meaning her message will be subject to more exposure. Like her previous work, Gretel’s main objective of this project was to encourage herself, and others to be unconditionally and unapologetically themselves; ultimately aiming to redefine our own relationships with ourselves. Through the introduction of the wearable artwork, Gretel’s aim was to further explore the relationship between body image and the society and culture in which she exists- encompassing rave culture, street art, social media etc.

BAD GALS! vol.1: Project
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